AMBER OPINIONS

>> THREE TIPS FOR WINNING PITCHES

I’ve spent many years helping companies develop winning pitches and bids. One thing I’m often asked is what makes the difference between a losing and a winning presentation. For me, these three tips consistently stand out: Tip 2: do or say something unexpected. Years ago, when training as a tabloid headline writer, I was told […]

>> There’s a New Type of Leader Out There

As someone who sometimes runs leadership training courses, I am always intrigued by the different leadership styles adopted by people. I was therefore fascinated by the profile of Microsoft CEO, Satya Nadella, in The Times on Saturday. Succeeding Bill Gates and Steve Ballmer, Mr Nadella is a very, very different type of leader, radiating calmness […]

>> PR A Penny for your Thoughts

The pressure to do… I was using the washroom of a top London PR agency recently – in between training sessions – when a chap wandered in, deeply engaged in conversation, his mobile phone clasped to the side of his face. As he stood at the urinal, he proceeded to splash and dash with one […]

>> Life is a Negotiation

“In business as in life, you don’t get what you deserve, you get what you negotiate,” said Chester L. Karrass, author and negotiation guru. Those words have never been more poignant than in recent times.   Sitting on the train, free commuter tabloid in hand, I notice a clear theme to the issues of the […]